LynnEatsLocal.com is a DMV (Northern Virginia, Maryland, DC) area blog focusing on all things local foods: restaurants, farmers markets, farms, recipes, etc. As part a larger trend called the local food movement, which is an effort to build more local, self-reliant food economies with sustainable food production, processing, distribution, and consumption, Lynn is trying to educate people about food and the movement. With target market of mainly young, educated foodies, the design concentrating on being fun and quirky, with a graphic mascot that put Lynn as the face of her blog without her physical face on everything.
Lynn Eats Local red business cards
Business cards with the red of the branding as the main background and the mascot of Lynn featured big on the back.
Facebook cover for Lynn Eats Local
Facebook banner cover featuring different foods she's reviewed and the mascot as the profile image.
Lynn Eats Local Twitter banner
Twitter banner cover featuring different foods she's reviewed and the mascot as the profile image.
Lynn Eats Local logo
Mascot illustration of Lynn with spoon and fork, blue shirt and bright red hair.
Full body mascot design for Lynn Eats Local
illustration of owner of Lynn Easts Local holding a spoon and fork representing the food movement and showcasing her signature red hair.